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Using the Hallyu wave as a soft power instrument, South Korea has managed to sweep the world with its cultural influence
BTS announcing the start of their conscription provides a crucial precedent for South Korean compulsory military service
This brief tackles the crucial role of public diplomacy in enhancing India's global influence. It argues that India should exert effort to communicate its rich cultural heritage and economic growth story to foreign audiences, and recommends a roadmap that involves linking public diplomacy to national security, the establishment of a specialised public diplomacy agency, and creating the position of a chief public diplomat. A well-structured public
हालयू लहर को सॉफ्ट पॉवर के एक हथियार के रूप में इस्तेमाल क
