Search: For - soft power

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A global digital agenda: 5 steps to ensure Europe becomes a soft power superpower
Jan 25, 2020

A global digital agenda: 5 steps to ensure Europe becomes a soft power superpower

EU’s new leaders should double down on updating Europe’s global digital agenda efforts. It is in its own self-interest, and crucially, the EU coul

As American influence wanes, China courts Latin America with unrelenting soft power
Dec 06, 2017

As American influence wanes, China courts Latin America with unrelenting soft power

Gone are the days, when Latin America used to be an insignificant region for China, over fears of antagonising the US. Today, Latin America has outpac

China’s soft power is failing in Australia, despite opening Confucius institutes all over
Dec 05, 2020

China’s soft power is failing in Australia, despite opening Confucius institutes all over

China finds that its trustworthiness among ordinary Aussies has plummeted from 52 per cent to just 23 per cent in two years.

Covid-19 and its aftermath: Impact on China’s soft power
Jun 12, 2020

Covid-19 and its aftermath: Impact on China’s soft power

As the scale of global challenges swells in size, so does the need for leading ad-hoc transnational countries to prove their diplomatic proficiency. C

COVID19: Impact and response in Southeast Asia amidst China’s ‘soft power’ diplomacy
Mar 21, 2020

COVID19: Impact and response in Southeast Asia amidst China’s ‘soft power’ diplomacy

Given Southeast Asia’s close geographical proximity to China and the number of tourists and workers who visit the ASEAN countries, if anything — t

Diplomacy and Image-Building: India Rides on its Soft Power
May 24, 2023

Diplomacy and Image-Building: India Rides on its Soft Power

India has projected its soft power for centuries, long before the concept was even defined by political analysts. In the past decade, the country wielded its soft power in a more systematic way in the practice of diplomacy. Prime Minister Narendra Modi, in power since 2014, is becoming known for his passionate use of India’s soft-power assets through both an effective media management strategy and an intelligent use of social media. This Brief

In Afghanistan, India’s soft power is not enough
Aug 26, 2019

In Afghanistan, India’s soft power is not enough

India’s aspirations of becoming a superpower must first begin with establishing itself as a strong regional power.

India's influential soft power in Afghanistan: Giving edge over Pakistan
Jun 29, 2017

India's influential soft power in Afghanistan: Giving edge over Pakistan

India’s soft power plays a big role in the Afghan admiration of the Indian media. It is not surprising that India invests in the infrastructure of A

India's soft power problem
Mar 07, 2013

India's soft power problem

India needs to embrace the idea of soft power, and abandon the misconception that 'soft' power somehow equates to a soft country, says Ms Mira Kamdar, a noted author. She believes there is hope, since the Indian people are not taking injustices lying down.

India’s soft power advantage in the great game of Afghanistan
Jul 01, 2019

India’s soft power advantage in the great game of Afghanistan

Ideologically and strategically, India seems to be utilising its soft powers better than Pakistan in dealing with their resourceful neighbour, Afghani

Leveraging India’s soft power for conflict resolution and peacebuilding
Jun 13, 2023

Leveraging India’s soft power for conflict resolution and peacebuilding

India, with its culture and wisdom of well-being, nonviolence, and harmonious co-existence, can play a crucial role in conflict resolution and peacebu

Moratorium on Chinese research ships and Buddhist soft power diplomacy in Sri Lanka
Feb 01, 2024

Moratorium on Chinese research ships and Buddhist soft power diplomacy in Sri Lanka

China aims to use a Buddhist narrative to push forward its geopolitical and geoeconomic ambitions in the South Asian region

On Hallyu and its global army: Soft power lessons from South Korea
Dec 08, 2021

On Hallyu and its global army: Soft power lessons from South Korea

Using the Hallyu wave as a soft power instrument, South Korea has managed to sweep the world with its cultural influence

Shifting Perceptions of Power: Soft Power and India's Foreign Policy
Dec 15, 2010

Shifting Perceptions of Power: Soft Power and India's Foreign Policy

Soft power's importance has increased in the context of globalisation and the growing disquiet over the use of military power for achieving foreign policy objectives. This paper focuses specifically on soft power in India's foreign policy

The extent of China’s soft power in South Asia
Jul 11, 2020

The extent of China’s soft power in South Asia

Soft power in South Asia has ushered a fear of retaliation; negative impacts such as debt traps appear less threatening to these countries than turnin

The rising role of Buddhism in India’s soft power strategy
Aug 20, 2023

The rising role of Buddhism in India’s soft power strategy

The Modi-led government is placing a strong accent on the use of soft power in India’s foreign policy. One of the more novel manifestations of these initiatives has been engagement in Buddhist diplomacy. The Buddhist faith, due to its emphasis on peaceful co-existence and its wide pan-Asian presence, lends itself well to soft-power diplomacy. This brief will examine India’s attempts at leveraging its historical and present-day associations wi

When soft power is not enough
Oct 11, 2018

When soft power is not enough

By overdoing soft power, India isn’t going to be able to fix the challenges of today, nor will it be able to exploit and benefit from the opportunities of today and tomorrow.

A quiet but decisive shift in India’s foreign policy
Jan 30, 2019

A quiet but decisive shift in India’s foreign policy

India is ready to take on a larger global role by being more nimble than ever in playing the great power game.

Afghanistan: what price tag do we put on strategic security?
Feb 05, 2019

Afghanistan: what price tag do we put on strategic security?

India might end up paying a big price for its strategic myopia in Afghanistan.

Building a regional disaster relief strategy for the Bay of Bengal region
Apr 29, 2024

Building a regional disaster relief strategy for the Bay of Bengal region

Rather than relying on a single nation to handle the majority of HADR engagements in the Bay of Bengal region, a unified regional approach should be e

Catalysing Cultural Entrepreneurship in India
Aug 14, 2023

Catalysing Cultural Entrepreneurship in India

Cultural entrepreneurship promotes a country’s heritage, resources and creative talents through products, services, and experiences. It shapes the country’s cultural economy; enables economic growth, innovation, and sociocultural development; and, when exported, contributes towards building soft power. India, with a millennia-old heritage, indigenous knowledge systems, and practices, has the potential to become a leading cultural and

China and the Asian Infrastructure Investment Bank
Nov 01, 2019

China and the Asian Infrastructure Investment Bank

AIIB is designed to please and be pleasing. In its dealings with established MDBs, it comes to praise, not to bury. It is in this respect an effective

China in Latin America: A rising power’s forays into US backyard
Jan 12, 2018

China in Latin America: A rising power’s forays into US backyard

China, a late entrant in Latin America, has now emerged as the region’s major economic partner. Bilateral trade between the two stands today at more than USD 200 billion. By augmenting investments and trade in Latin America, Beijing has managed to project itself as an alternative to the United States, which had previously enjoyed overarching influence in the region. The US’ inability to lead Latin America into a path of sustainable econ

China’s COVID-19 relief diplomacy in West Asia
Apr 22, 2020

China’s COVID-19 relief diplomacy in West Asia

The Chinese outreach in West Asia has been arguably subtle and careful.

Chinese Global Exchange Diplomacy and Influence Operations: An Overview
Feb 15, 2024

Chinese Global Exchange Diplomacy and Influence Operations: An Overview

Since the onset of the twenty-first century, China has employed various instruments of exchange diplomacy to overcome its historical 'century of humiliation’ and realise its 'Middle Kingdom’ dream. Riding on the platform of the Belt and Road Initiative, China has leveraged its strong economy and large human resources through tourism, education, and sister-city arrangements to strengthen people-to-people contact between its citizens, diaspora,

Chinese Sharp Power: Is Beijing influencing public opinion in India?
Nov 13, 2019

Chinese Sharp Power: Is Beijing influencing public opinion in India?

Beijing’s attempts to build lucrative relationships with a diverse array of Indian political leaders require serious attention, considering how seve

India must be a regional power to realise its aspiration of becoming a global power
Sep 30, 2019

India must be a regional power to realise its aspiration of becoming a global power

The two most-important objectives of foreign policy is ‘security’ — both external and internal — and ‘economy’.

India must use the period of relative calm to employ ‘smart power’ in Kashmir
May 23, 2019

India must use the period of relative calm to employ ‘smart power’ in Kashmir

A strong government that can think beyond petty political gains and strike an optimum balance between the deployment of hard and soft power is the nee

India needs to articulate the principles of managing world affairs
Feb 02, 2017

India needs to articulate the principles of managing world affairs

The Indian example and its democratic choices are persuasive and much needed in the world.

Marketing it differently? Chinese reimagination of BRI in Nepal
Sep 05, 2023

Marketing it differently? Chinese reimagination of BRI in Nepal

The inclusion of soft power initiatives under the BRI shows the urgency on the Chinese side to project the wheels of BRI as moving in Nepal

Modi and Buddhism: Between Cultural and Faith-Based Diplomacy
Nov 30, 2015

Modi and Buddhism: Between Cultural and Faith-Based Diplomacy

India has always been shy of adding a religious tint to its foreign policy. In the last decade, however, the aspiring global power began engaging in what has come to be called 'Buddhist diplomacy' in its outreach to countries in the South, East and Southeast Asia. 􀀫e prime minister is diligently pursuing India's 'Buddhist agenda' and taking it beyond its borders, emphasising the Indian and Hindu links with Buddhism. Concurrently, another Asian

Musharraf & His Theatre
Apr 15, 2005

Musharraf & His Theatre

India and Pakistan are currently engaged in a war of attrition through the use of the soft power of the electronic media and skilful psychological warfare in the hope of thereby making each other's traditional position on the Kashmir issue increasingly untenable and thus making possible a forward movement in their bilateral negotiations on the subject.

Networking the Northeast through the 'rail route'
Jan 22, 2014

Networking the Northeast through the 'rail route'

The rail connectivity schemes in the Northeast, if implemented in a timely manner, would possibly achieve what decades of politico-administrative soft power and military hard power struggled to - bring about peace and economic development in a region embroiled in protracted ethnic conflicts.

North Africa in the Indian foreign policy matrix
Oct 13, 2021

North Africa in the Indian foreign policy matrix

Taking into account their shared history of cooperating over decolonisation, India and North African nations have much potential to develop deeper rel

Pop culture and strategic messaging: How Netflix got caught in the South China Sea dispute
Jan 03, 2022

Pop culture and strategic messaging: How Netflix got caught in the South China Sea dispute

China’s claims over the South China Sea are being pushed forward not just by military intelligence and show strength, but also by soft power

Should India promote democracy through foreign policy?
May 14, 2019

Should India promote democracy through foreign policy?

India lacks an institutional infrastructure for advancing the cause of democracy as a soft power.

Sino-Indian partnership for SDG 7: Affordable and clean energy
May 31, 2019

Sino-Indian partnership for SDG 7: Affordable and clean energy

A stronger focus on SDGs in the context of soft power and trade enhancement will be one of the major drivers of Sino-Indian partnership in the near fu

Strengthening India’s Global Influence through a Sound Public Diplomacy Policy
Oct 23, 2023

Strengthening India’s Global Influence through a Sound Public Diplomacy Policy

This brief tackles the crucial role of public diplomacy in enhancing India's global influence. It argues that India should exert effort to communicate its rich cultural heritage and economic growth story to foreign audiences, and recommends a roadmap that involves linking public diplomacy to national security, the establishment of a specialised public diplomacy agency, and creating the position of a chief public diplomat. A well-structured public

The Chinese vaccine diplomacy in Southeast Asia
Jun 29, 2022

The Chinese vaccine diplomacy in Southeast Asia

In China’s attempt to project its soft power, it engaged in vaccine diplomacy in Southeast Asia to counter the narrative of the virus’ origins and

The essence of cognitive warfare: Focusing the lens toward Chinese strategies
Apr 08, 2024

The essence of cognitive warfare: Focusing the lens toward Chinese strategies

China has employed cognitive warfare tactics to sway the opinions and beliefs of the Taiwanese public without resorting to direct military confrontati

The Indian Navy’s humanitarian impulse
Jun 14, 2017

The Indian Navy’s humanitarian impulse

The Indian Navy has played a leading role in humanitarian missions since the 2004 tsunami — a potent way to project India’s diplomatic soft power.